casestudies

5 Reasons Why Case Studies are Your Most Effective Content During Times of Crisis

November 11, 2020 by Leave a comment
5 Reasons Why Case Studies are Your Most Effective Content During Times of Crisis

The global economic crisis caused by this year's COVID-19 pandemic has affected companies and workers in all sectors.

Workers with less money to spend are more hesitant about spending it. The same is true of businesses. But just like workers need to be paid, businesses need revenue if they’re going ...

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7 Tips for Building a “Perfect” Case Study

October 11, 2020 by Leave a comment
7 Tips for Building a “Perfect” Case Study

Let me begin by saying this: there is no such thing as the perfect case study. Every piece of content is going to have its flaws. Besides, a case study doesn’t have to be perfect to be effective.

What I mean by a “perfect” case study is one that fully ...

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