A steady stream of quality leads is what sales and management want most from marketing. So as a B2B marketing professional, your career depends on the effectiveness of your lead generation campaigns.
My Precision-Targeted Marketing™ system makes sure you hit your target audience right where they live. Using proven direct response techniques and over 25 years of tech industry experience, I persuade technology buyers to raise their hands and say, "Yes, tell me more…" so you can capture their contact information and market to them on an on-going basis.
A lead-generation campaign I created for a services firm – targeting technology companies exclusively – for example, garnered a healthy 6% response rate.
Contact me before your next lead generation campaign calling for:
- Direct mail
- Online sales letters
- Email marketing
- Online advertising
- Banner & PPC ads
- Landing pages
- Print advertising
- Space ads
- Advertorials
Lead generation campaigns offering premium content
And don't forget, one of the best ways to generate leads among technology buyers is with campaigns offering high-quality problem-solving information. White papers, special reports, how-to guides and other premium content make very attractive, high-converting offers in the technology space. They also position your company as a thought leader.
CopyEngineer specializes in lead generation campaigns offering premium content. Consider combining your lead generation campaign writing order with a white paper or a similar content offer to increase conversion rates and raise campaign ROI.
For more information on CopyEngineer's premium content development services, visit my white paper writing services page.
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To view samples of my work, visit my Portfolio page.
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Not ready to talk about a new lead generation campaign just yet?Sign up for my FREE e-zine, Technical Response, and receive monthly tips for better lead generation and content marketing. Just click here and fill out the brief subscription form.
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43 Tips for Generating More Sales Leads with Direct Mail
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