Precision-Targeted Lead Generation

Campaigns that convert...

A steady stream of quality leads is what sales and management want most from marketing. So as a B2B marketing professional, your career depends on the effectiveness of your lead generation campaigns.

My Precision-Targeted Marketing™ system makes sure you hit your target audience right where they live. Using proven direct response techniques and over 25 years of tech industry experience,  I persuade technology buyers to raise their hands and say, "Yes, tell me more…" so you can capture their contact information and market to them on an on-going basis.

A lead-generation campaign I created for a services firm – targeting technology companies exclusively – for example, garnered a healthy 6% response rate.

Contact me before your next lead generation campaign calling for:

  • Direct mail
  • Online sales letters
  • Email marketing
  • Online advertising
  • Banner & PPC ads
  • Landing pages
  • Print advertising
  • Space ads
  • Advertorials

Lead generation campaigns offering premium content

And don't forget, one of the best ways to generate leads among technology buyers is with campaigns offering high quality problem-solving information. White papers, special reports, how-to guides and other premium content make very attractive, high-converting offers in the technology space. They also position your company as a thought leader.

CopyEngineer specializes in lead generation campaigns offering premium content. Consider combining your lead generation campaign writing order with a white paper or other content offer to increase conversion rates and raise campaign ROI.

For more information on CopyEngineer's premium content development services, visit my white paper writing services page.

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To view samples of my work, visit my Portfolio page.

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Not ready to talk about a new lead generation campaign just yet?

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43 Tips for Generating More Sales Leads with Direct Mail

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